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Our client faced a problem that plagues the entire travel industry: users struggling to find properties that matched their holiday dreams. Traditional filter-based search forces people into rigid categories, but travelers don't think that way.
People don't search for "3 bedrooms, WiFi, pet-friendly." They think "somewhere cozy near good surf spots where we can bring our dog and have a hot tub after long beach days."
We saw an opportunity to bridge this gap with AI.
Building a natural language property search system presented fascinating problems: parsing "somewhere with good surf" into geographical locations, weighing conflicting preferences like "cozy cottage for 2" versus "3 beds," and converting natural language into database queries fast enough for seamless user experience.
We developed a conversational search bot that understood holiday requests in plain English and translated them into relevant property recommendations.
Key Features:
Moving from demo to production revealed significant challenges:
Traffic Volume: Lower search volume than anticipated made it difficult to gather interaction data needed for AI refinement.
AI Consistency: While impressive in demonstrations, the system needed substantial refinement to handle the full range of real-world user queries reliably.
This project provided valuable insights about AI implementation in travel:
Despite not reaching production, we successfully demonstrated:
The concept's viability was proven in controlled conditions.
For Property Platforms:
For AI Development: